The Future of Pet Care
Spring/Summer 2021
New York
You're invited to Coalition:
The Future of
Pet Care Summit
Coalition by Kinship is a first-of-its-kind gathering of the world's leading pet care visionaries with the goal of creating a brighter future for pets and their parents.
Spring/Summer 2021
New York
The movement starts in...

Coalition will take place in Manhattan at Union West, a 18,000-square foot event space between Chelsea and Hudson Yards @ 535 W. 28th Street.
Over 400 attendees will plot the future of pet care. Register today!
To make lasting
change, it takes
a Coalition
With a focus on the future and innovation, we'll discuss the following topics:
Speakers
Be inspired by and connect with the leading minds in consumer technology, investing, and pet care.

Kori Hale
Host of Coalition by Kinship

Aaron Easterly
CEO, Rover

Aimee Gilbreath
Executive Director, Michelson Found Animals Foundation

Anne Carlson
Founder and CEO, Jiminy's

Brock Weatherup
Co-Founder and CEO, Metamorphosis Partners

Daniel Rotman
Founder and CEO, PrettyLitter

Geryn Evans
Founder and CEO, Project Blu

Jane Wakely
Lead CMO, Mars, Incorporated

John Keatley
Co-Founder and CEO, Scratch Financial

Josh Guttman
Co-Founder and CEO, Small Door Veterinary

Loic Moutault
President, Royal Canin

Matt Michaelson
Co-Founder and CEO, Smalls

Steven Mendel
Co-Founder and CEO, Bought By Many

YuJung Kim
President, The Dodo

Yi Ju
Founder and CEO, Mollybox

Dr. Zay Satchu
Co-Founder and CVO, Bond Vet
Schedule
Keep checking back, as the schedule will continually update.
Tuesday, September 22
8AM
Registration and Breakfast
9AM
Innovation, Opportunity and the Future of Pet Care
10:15AM
Setting the Standard: How Personalization is Transforming Pet Health
11:15AM
The New Reality of Retail
12PM
Lunch
1:15PM
It Takes a Village: Pets and Sharing Economy
2:15PM
The Cat’s Out the Bag: The Next Wave of Innovation
3:15PM
Cute to Crucial: Pet Content Evolves
4:15PM
The Evolution of Digitally Native Vertical Brands
5:15PM
To Be Announced
6PM
Coalition Happy Hour
Wednesday, September 23
8AM
Registration and Breakfast
9AM
Building Brands in Today’s Landscape
10AM
Women in Petcare
11AM
Future Proofing: Pet Health and Diagnostics
12PM
Lunch
1PM
The Economics Of Mutuality
2PM
Sustainability: The Pet Paw Print
3PM
Universal Healthcare: Making Healthcare Accessible for All Pet Parents
4PM
Leaders of the New School: LEAP Demo Day
FAQs
All your questions, answered here:
General
What is Coalition? Who should attend?
Coalition by Kinship is a unique gathering that aims to advance dialogue between industry leaders and disruptors to shape the future of pet care. This summit was created for existing pet care entrepreneurs, investors, and executives, as well as for those interested in learning more about the pet care industry.
Who is Kinship?
Kinship is building the first-of-its-kind coalition of partners to transform the future of pet care. We are working to find new ways to realize the promise of transformational technologies in order to create a brighter future for pets around the world. Learn more at http://www.kinship.co
Will you be providing meals for attendees?
Yes, a light breakfast, lunch, and snacks will be provided to all attendees.
Will you have Wi-Fi?
Yes, free Wi-Fi will be available.
Is there a dress code?
No, dress however you feel most comfortable.
What kind of accessibility arrangements are available?
We will provide support services upon request. Please request accessibility services or accommodations for people who experience disabilities at the time of registration by emailing Carla@kinship.co.
Will there be areas for privacy?
While we will provide an area for all attendees needing to recharge, there are no areas that will be completely private to conduct calls or meetings.
Tickets and Registration
What does my ticket purchase include?
Your purchase of a Coalition ticket includes access to all programming, as well as a light breakfast, lunch, and snacks.
Are tickets refundable?
Tickets are non-refundable, however, you can transfer them to a colleague or friend should you no longer be able to attend.
As we’re all aware, COVID-19 continues to disrupt life as we know it, including requiring that most events be cancelled or postponed. With that in mind, we’ve decided to reschedule the inaugural Coalition by Kinship for the Spring 2021.
Kinship’s priority will always be the health and safety of participants, speakers, partners, colleagues, and vendors, and we want to be sure that those planning to attend Coalition are safely and confidently able to do so.
We are working to finalize the new event date in 2021. To be kept in the loop, please sign up for our email! (May 19, 2020)
When will ticket sales end?
Ticket sales will end the evening of May 5th.
Do you offer group rates?
Should you have a group of 6 or more interested in attending Coalition, please email Carla@kinship.co for details.
After I register, when will I receive more details or registration material?
Upon a successful ticket purchase, you will receive a ticket purchase confirmation from Eventbrite – make sure to check your spam! Registered attendees can expect to begin receiving event communications from us about a month prior to the event, to the email you used to register.
Programming
At what time does Coalition programming begin and end?
We will open registration and breakfast at 8AM, and begin programming between 9-9:15AM. Our last panel/speaker will end approximately at 6PM on May 6th, and 5PM on May 7th. Please note times are subject to change.
Where can I view a full schedule of programming?
You are able to view our most current programming on our website. Please note the schedule will continue to be updated leading up to the event, so please check back regularly and/or sign up to our email list.
I am hoping to make more connections in the pet industry. Will there be any networking opportunities?
We will be hosting a post-event happy hour on May 6th where you’ll be able to connect with fellow attendees over drinks and light bites.
Are all sessions available to all attendees?
Yes, all sessions are available to all registered attendees.
Is seating assigned or first come, first served?
Seating is first come, first served. We will provide support services upon request. Please request accessibility services or accommodations for people who experience disabilities at the time of registration by emailing Carla@kinship.co.
Travel
I’m attending Coalition! Have any suggestions for hotels?
There are great options surrounding our venue, which is located in Chelsea, Manhattan. Two great options that are walkable to our venue include the Highline Hotel and the Selina.
Will attendees have access to free parking?
Parking will not be provided but there are multiple garages nearby such as Icon Parking and iPark.
I have an early afternoon flight on May 7th. May I store my luggage at Coalition?
We will have limited storage capabilities at Coalition, so space is available on a first-come first serve basis. We strongly advise storing luggage with your hotel to be safe.
Participation
I am interested in sponsoring Coalition. Who should I reach out to?
Please email carla@kinship.co for more information.
I am interested in speaking at Coalition. Are you still looking for panelists?
We appreciate your interest, however we are all set with our speakers for this year. Please reach out to coalition@kinship.co if you’re interested in connecting for potential opportunities in 2021.
My question isn’t answered here. Who can I reach out to?
Please email Coalition@kinship.co with your question and we will do our best to assist you!
COVID-19 Concerns
What are the new dates for Coalition by Kinship?
As we’re all aware, COVID-19 continues to disrupt life as we know it, including requiring that most events be cancelled or postponed. With that in mind, we’ve decided to reschedule the inaugural Coalition by Kinship for the Spring 2021.
Kinship’s priority will always be the health and safety of participants, speakers, partners, colleagues, and vendors, and we want to be sure that those planning to attend Coalition are safely and confidently able to do so.
We are working to finalize the new event date in 2021. Please sign up for our e-mail list to be kept in the loop.
I’m already registered for Coalition by Kinship in September. Will I receive a refund?
Yes, you have been automatically refunded. You do not have to do anything except keep any eye out for an email confirmation from Eventbrite.
I already booked my flight and hotel for New York in September for Coalition by Kinship. What can I do to get a refund?
Many airlines and hotels are currently waiving cancellation and/or change fees. Please work directly with your airline and hotel for more information on updated change and cancellation policies.
Will the Coalition lineup remain the same on the new dates?
We are working with all of our speakers and panelists on their availability, and are committed to finding the best participants who are creating the future of pet care.